Right-Click Select logo

@Jason van Gumster: I see. May I ask why it's important for it to be flat while it's not for blender.today and why it shouldn't look too close to the blender logo (like my blenmouse) ?

@Caetano Veyssières: The flatness just relates to my own sense of design. The rationality is that simple shapes with strong silhouettes are easier to recognize and remember. The strong silhouette part is the key for me. That's easiest to achieve with flats... but of course, not the only way.

And I don't think it should look like the Blender logo because although this community is about trying to improve Blender, it is independent. RCS is in no way directly affiliated with the Blender Foundation. Including the Blender logo or looking to similar to the Blender logo would do more to confuse folks than help.

@Jason van Gumster: I prefer flat design also. But I would remove the middle button from the logo (it does not indicate anything in the idea) Also I would remove the drop shadow. In logo design, the simplicity is the most important idea. I've designed quite a few commercial logos.

Those 3D renders are nice illustrations, but it would be a nightmare to use them as a logo. where you would need to use the same design as a complete black or white or negative etc. Also, try to use it in very small size. Those would work as an illustration if RCS would, for example, do an animation or a brochure of their website.

@Artturi Mäntysaari: That said, my version would be like this i.imgur.com/nWCgKQC.png Or with different colors.

I like your concept, @Artturi . I'm hesitant to pull the middle mouse button because although you're correct that it doesn't necessarily indicate anything in the idea, the middle mouse button is [currently] of critical use in Blender. I'll probably test a version with perhaps a scrollwheel... but the more I think about it (as I write this), the more I think you're probably right.

I'll let this stew in my head for a bit. :)

@Jason van Gumster: I'll make some other concepts myself but I need to give my opinion first :

• About simplicity and minimalism, it's not like RCS is a company that needs to advertise itself to a broad audience, it's an indy website for CGI artists, who have an eye for complex and pretty things.
• About recognizablility, there is a point where simplifying doesn't lead to it anymore but the very opposite. After this point, the more basic and non-organic a logo is, the more it can be confused with other logos or simply not perceived as a real logo but more as a sign or symbol.
• About flatness versus 3D, look at the logos of C4D, 3DCoat, Maya, etc... That said, it doesn't have to be an actual 3D render, in fact I was planning on vectorizing on top of my renders and flattening a bit, but it could still have a 3D feel or at least a more organc silhouette like the logos for Modo, ZBrush or DAZ3D.

To me there are 3 ways a logo can be truly recognizable. It has to be either organic or fairly complex or somewhat 3D. If it's none of that, it's a road sign.

All of that said, it's no big deal, after all it's just rightclickselect. I was mainly throwing an idea to kill time.

@Caetano Veyssières: To the contrary, for RCS to be the destination for Blender users to share their ideas, it must be recognizable. Simplicity---and especially a strong silhouette---is still the fastest route there. Signs and symbols are powerful because they are simple. That's also why some of the most effective logos are all largely simple and flat. Look again at the list of you've made... check their websites. The logos for Maya and 3DCoat are both flat with strong silhouettes (though Maya is pretty boring as just an M). Cinema4D has a 3D logo, but it's largely forgettable... a 3D sphere thing. The logo for its parent company is just text and it's far more memorable.

Everything else you've mentioned is largely an issue of personal taste. If there's a logo design for RCS that has a sense of depth to it while still retaining a strong silhouette, I'm certainly willing to consider it.

@Jason van Gumster:

I can't say I agree with everything you wrote but getting into it would be picky and not very necessary.

Anywho, more concepts and their explanation :

• This one is sketchy because ideas often start from a sketch or something drafty :</br>

</br> It has 3 lines on the right for 3 reasons :

1. suggest the click (duh)
2. hint at the Blender logo, but facing the other way so it's not too close
3. ideas = lightbulbs = Ping !</br>

like this : </br> </br> You get the idea (haha).</br></br> It's also tipping to the right to give it dissymmetry which I find a bit more interesting, plus it's Right -Click Select.</br></br></br>

• A non-sketchy one from a 3D model to give perspective to the logo :</br>

@Caetano Veyssières: These fit a bit more closely. I think the sketchy versions tend to fit a little bit better. I understand the logic behind the action lines, but I'm not entirely sold on them yet (though I am warming up to the concept). If I can find the time, I might try a variation that's a bit of a mash-up between your sketchy aesthetic with @Artturi's color arrangement.

@Craig Jones: Plus I'm realizing the first sketchy one is kind of sexually suggestive. Not much but enough to bother me.

I would really include a wire personally, though.

Another idea is that it could also be more polygonal. Like, still a bit chaotic but with straight lines, like a low-poly mouse sketch/model/thingy. I have to try.

Ok here are some low-poly concepts :

• Different color schemes and top view vs perspective view :

• With a wire and the "lightbulb" thing (the mesh would need some cleaning) :

• and some silhouettes :

@Caetano Veyssières: * I like these new ones a lot. Looks very graphical and simple enough, so I bet some of these could probably work as a logo or some edited version of these. Anyways, polygon is a very popular graphical style atm on graphics works.

@jason can you tell me what you think ? Earlier you were talking about trying a mashup between a sketch and Artturi's design. I don't know what you imagine exactly, so I'd like to see it.

@Caetano Veyssières: Haven't had a chance to address it recently. I'll see if I can set aside some time soon.